As the Official Airline Partner to UEFA EURO 2016 , Turkish Airlines announced the full details of its ‘Meet Europe’s Best’ campaign today, championing fans and European cultures ahead of this summer’s competition. The campaign includes the launch of television commercials, unique plane liveries, ticket giveaways and a dedicated microsite. […]

As the cricket frenzy catches the nation by storm Housejoy, the leader in home services category in India, releases a video on cricket that show both men and women watching cricket. The difference is that they show women enjoying cricket in their own style! In the ad, women are seen […]

The Asian Customer Engagement Forum (ACEF) Awards that was held on April 29, saw Dentsu Aegis Network India bring home as many as 22 awards. While Posterscope India bagged 17 awards at the event, Carat India was honoured with a gold, a silver and a bronze for Microsoft (1 Gold […]

As part of its efforts in the same direction, Maruti Suzuki has come out with its latest communication campaign on road safety - a series of 8 films that take on the challenge of positively impacting people’s attitude towards road safety. The films are not so much about educating road […]

Research suggests that marketers in India already see mobile as a key part of their efforts—even if spending is still relatively low. Attitudes Toward Mobile Marketing Among Digital Marketers in India, Sep 2015 (% of respondents) According to eMart Solutions, 71% of digital marketers in India—including channel partners and brand […]

TVS Motor Company has launched the latest campaign for its brand TVS Jupiter. The new ad campaign salutes and recognises the life mantra of the Indian Man – “apne se bhi zyada apnon ke liye”. The TVC has been created by Dentsu Communications and is running on-air across channels. It […]