Tata Sky launches new Digital Campaign

August 31, 2015 2:14 pm0 comments
Tata Sky launches new Digital Campaign

Tata Sky, the innovative and technological pioneer of the Indian DTH industry has launched its first digital only campaign for its upcoming ‘Tata Sky+ Transfer’ set-top box. Launching today, the campaign features three teaser commercials followed by the main commercial which goes on-air from 1st September 2015. The campaign introduces […]

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Vizeum executes Hindware’s new TVC

June 10, 2015 5:53 pm0 comments
Vizeum executes Hindware’s new TVC

On the night of June 7th, HSIL Limited, India’s foremost bathroom products company that owns brand ‘hindware’, chose to launch its television commercial with Shah Rukh Khan in an absolute Bollywood-style.  Vizeum conceptulized and executed the launch. Quite like a movie-promo-plan, Vizeum helped Hindware launch a teaser campaign two days […]

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Multiscreen Video Ad Campaigns the Norm in Australia

May 27, 2015 4:34 pm0 comments
Multiscreen Video Ad Campaigns the Norm in Australia

Australia’s digital video advertisers are running mostly multiscreen campaigns, according to data from Videology. Nearly seven in 10 campaigns on the platform include desktop and mobile ads. Digital Video Ad Impression Share in Australia, by Device, Q1 2015 (% of total campaigns served by Videology) Australia’s biggest digital video advertisers […]

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Emotion is key driver in new Kimberly Clark’s campaign

May 26, 2015 3:50 am0 comments
Emotion is key driver in new Kimberly Clark’s campaign

Sydney:Emotive messaging about unsustainable deforestation and the devastating effects it has on Borneo’s endangered Orang-Utans, takes centre stage in a new brand strategy and creative campaign for Kimberly Clark’s Kleenex Cottonelle brand, via J. Walter Thompson Sydney. With a clear and strong objective to raise awareness of the importance of […]

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News.com.au launches ‘The news in colour’ brand campaign

May 25, 2015 2:38 am0 comments
News.com.au launches ‘The news in colour’ brand campaign

News.com.au’s general manager Julian Delany today announced that the leading national online news source is launching a new campaign for the brand. The biggest consumer marketing campaign ever for news.com.au rolls out from Sunday 31 May across digital, TV, radio, magazines, outdoor and cinema. It was created by Bohemia Group […]

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Thomas Cook India rolls out new TV Campaign

May 19, 2015 11:49 am0 comments
Thomas Cook India rolls out new TV Campaign

Thomas Cook (India) Ltd has launched its new TV campaign, #HolidaySortedHai. The TVC aims to capture the last minute hassles travellers have to endure and how having a one-stop solution offering end-end holiday services can be such a relief. The film opens with actor Anand Tiwari as a traveller narrating […]

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