Mumbai:Post the success of his debut fiction book The Vicks Mango Tree, Anees Salim launches his second novel, Vanity Bagh (Picador), a book that sketches the picture of a tiny Pakistan inside a big Indian city. The book depicts how inside every big Indian city, there is a tiny Pakistan.Touched [...]
-
Oreo’s new TVC showcases playful relationship shared by two brothers
Mumbai: Cadbury India, a part of Mondelēz International, today announced the launch of a new TVC campaign for Oreo Choco Crème. A...
-
Vuclip Redefines Mobile Ad Effectiveness Metrics
Vuclip provides insights into key brand metrics for mobile beyond click-through-rates to help brands achieve engagement and attention;...
-
Penguin Books India ‘Inks’ Young Adults in India
Penguin Books India recently launched its new imprint Inked for Young Adults. With this novel idea and an imprint, Penguin wishes to...
-
Micromax launches ‘Canvas Music- Can shake anything’ campaign
Micromax has announced the launch of ‘Canvas Music- Can shake anything’ campaign . The TVC opens at a subway station, where...
Advertising
-
Oreo’s new TVC showcases playful relationship shared by two brothers
Mumbai: Cadbury India, a part of Mondelēz International, today announced the launch of a new TVC...
-
Vuclip Redefines Mobile Ad Effectiveness Metrics
Vuclip provides insights into key brand metrics for mobile beyond click-through-rates to help brands...
-
Micromax launches ‘Canvas Music- Can shake anything’ campaign
Micromax has announced the launch of ‘Canvas Music- Can shake anything’ campaign . The TVC...
- Hakuhodo Percept cames on board to conceptualize new TVC for Sony India
- Grandmother India Design bags Webby Awards
- Focus bags ICA creative duties
Digital Media
-
MSLGROUP India Launches Social Hive Digital Practice
Mumbai:MSLGROUP India, Publicis Groupe’s flagship strategic communications and engagement company...
-
Indian online video audience touches 54 million viewer mark
Mumbai: comScore, Inc has released the latest comScore Video Metrix report showing that total online...
-
Social media ,online reviews influence auto buying
A global Capgemini survey of new-vehicle buyers who had used the internet to research vehicles found...
- Two out of five mobile users will be Facebook users in 2013
- Ebagsfull.com expands categories
- Digital TV viewers to cross a critical tipping point in 2014
Asia Pacific Media
-
Asian Marketing Effectiveness Awards winners announces winners
The winners of the sought-after 2013 Asian Marketing Effectiveness Awards have tonight been revealed...
-
Bates CHI&Partners appoint Havas Worldwide’s Todd Martin as RH, Digital and Social
Singapore: As they continue to build momentum across Asia, Bates CHI&Partners has lured Havas...
-
comScore Expands Presence in Asia Pacific Region with Key Hires
Singapore: comScore, Inc. has responded to strong growth in its Asia Pacific (APAC) business with...
- Maxus China promotes Leon Chen to Vice President
- MEC retains Mitsubishi, gains South Australia government extension
- Asian Scientist receives investment from international publisher
News Headlines
Anees Salim of Draftfcb Ulka releases his second book ‘Vanity Bagh’ 
Oreo’s new TVC showcases playful relationship shared by two brothers 
Vuclip Redefines Mobile Ad Effectiveness Metrics 
Penguin Books India ‘Inks’ Young Adults in India 
Micromax launches ‘Canvas Music- Can shake anything’ campaign 
Yahoo! to Acquire Tumblr 
Salar Kamangar named as Media Person of the Year 2013 - Hakuhodo Percept cames on board to conceptualize new TVC for Sony India
Razorfish ropes in Manan Mehta to launch India business - MSLGROUP India Launches Social Hive Digital Practice
Television
-
TLC embarks on a hot expedition around the world with Spice Trip
-
Discovery Channel launches new hybrid engineering-geology series Strip The City
-
ESPN India launches new travel series ‘Freedom Riders Asia’
-
Getmusical in May with NDTV Good Times
-
Times Now announces Insight on Karnataka Elections & Coalgate Controversy
-
Animal Planet to air Mother’s Day Special
-
Discovery Channel launches new series Frozen Planet
-
Animal Planet launches Steve Backshall’s Deadly 60 takes
International
-
Ogilvy & Mather wins CLIO Agency Network of the Year
New York : Ogilvy & Mather will be recognized at the 54th Annual CLIO Awards for another year...
- MediaCom secures 33 shortlist entries for 2013 Festival of Media Global Awards
- WPP Digital participates in 3rd round of financing digital ad measurement firm
- Cannes Lions announce Creative Effectiveness ,Film,Innovation, Press and Titanium & Integrated Juries
Outdoor
-
Kinetic launches OOH planning and placement tool ‘Aureus’
Kinetic, the world’s largest Out-of-Home media agency has launched its ground breaking Aureus...
- Five things that a marketer should know about Outdoor Advertising
- Posterscope Group launches India’s first dedicated Ambient offering: Ambient OOH
- Percept wins the mandate of launching Blue Star across multiple cities
Branding
-
Maria Mutola to endorse TCS World 10K Bangalore 2013
Mumbai: Three-time World Champion and Olympic Champion in Sydney 2000, Maria Mutola, often ranked...
- PepsiCo India ropes in Sushant Singh Rajput to endorse Atom
- Jubilant Life Sciences bags NDTV Profit Business Leadership Award 2012
- Linc Pen partners Pune Warriors India