Dentsu Aegis Network bags 22 metals at ACEF

May 6, 2016 3:42 pm0 comments
Dentsu Aegis Network bags 22 metals at ACEF

The Asian Customer Engagement Forum (ACEF) Awards that was held on April 29, saw Dentsu Aegis Network India bring home as many as 22 awards. While Posterscope India bagged 17 awards at the event, Carat India was honoured with a gold, a silver and a bronze for Microsoft (1 Gold […]

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Maruti Suzuki launches campaign on Safety

3:22 pm0 comments
Maruti Suzuki launches campaign on Safety

As part of its efforts in the same direction, Maruti Suzuki has come out with its latest communication campaign on road safety – a series of 8 films that take on the challenge of positively impacting people’s attitude towards road safety. The films are not so much about educating road […]

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Mobile marketing catching up in India

March 4, 2016 2:46 pm0 comments
Mobile marketing catching up in India

Research suggests that marketers in India already see mobile as a key part of their efforts—even if spending is still relatively low. Attitudes Toward Mobile Marketing Among Digital Marketers in India, Sep 2015 (% of respondents) According to eMart Solutions, 71% of digital marketers in India—including channel partners and brand […]

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New TVS campaign recognises the mantra of Indian Man

2:19 pm0 comments
New TVS campaign recognises the mantra of Indian Man

TVS Motor Company has launched the latest campaign for its brand TVS Jupiter. The new ad campaign salutes and recognises the life mantra of the Indian Man – “apne se bhi zyada apnon ke liye”. The TVC has been created by Dentsu Communications and is running on-air across channels. It […]

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Percept ICE executes Arjun Awards 2015

September 2, 2015 4:00 pm0 comments
Percept ICE executes Arjun Awards 2015

Percept ICE, a company of Percept Limited, managed and executed the Birla Sun Life Insurance (BSLI) Arjun Awards 2015. The award function was held at the Sahara Star hotel in Mumbai on 14 August, 2015. The Arjun Awards program was a first not only for BSLI but also across the […]

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Tata Sky launches new Digital Campaign

August 31, 2015 2:14 pm0 comments
Tata Sky launches new Digital Campaign

Tata Sky, the innovative and technological pioneer of the Indian DTH industry has launched its first digital only campaign for its upcoming ‘Tata Sky+ Transfer’ set-top box. Launching today, the campaign features three teaser commercials followed by the main commercial which goes on-air from 1st September 2015. The campaign introduces […]

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