Post Tagged with: "Digital Ad Spending Benchmarks by Industry"

US Digital Ad Spending to touch $60 Billion mark this year

May 19, 2015 4:57 pm0 comments
US Digital Ad Spending to touch $60 Billion mark this year

Digital ad spending in the US will total $58.61 billion this year, and retailers’ ad outlays will comprise 22.0% of that figure, or $12.91 billion—by far outpacing all other industries—according to new figures from eMarketer. Advertisers in the automotive business will spend $7.30 billion on digital advertising this year, the […]

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