WeChat has launched a funny television campaign in the rural backdrop featuring a buffalo called Katrina by her owner. “To get the message across we needed to be fun and engaging. We decided to tap into our observations of the ‘urban villager’ and thus was born the Jaat Guy and […]

New Delhi: Jim Beam, the world’s #1 Bourbon, and award-nominated actress Mila Kunis are teaming up to “make history” in 2014 and beyond. Kunis joins the Jim Beam family as a global partner and spokesperson, and will play a leading role in Jim Beam’s new Make History multi-media brand campaign […]

New Delhi : Perfetti Van Melle India (PVMI), the market leader in confectionery category, is expanding portfolio of its snacks category ‘Stop Not’ with the launch of “Stop Not Stixz” in addition to the existing two variants – Golz and Disks. Stop Not Stixz is a tasty, crunchy, spicy new […]