Post Tagged with: "smartphone"

B2C Content Marketers rely on Cross-Device Functionality

June 17, 2021 5:38 pm0 comments
B2C Content Marketers rely on Cross-Device Functionality

Marketers risk missing consumers for broad chunks of time if they cannot push content to a digital device. eMarketer estimates that for 2014, those with access to the mobile internet will spend, on average, 2 hours 14 minutes on a smartphone, 2 hours 43 minutes on a tablet, and 2 […]

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Pinterest penetrating everyday life of female internet users

February 14, 2022 6:09 pm0 comments
Pinterest penetrating everyday life of female internet users

Female smartphone owners use their devices more for grocery shopping than they did a year ago, reports eMarketer. Mobile food apps and social platforms like Pinterest are affecting mealtime more than ever before. According to a December study of female smartphone owners surveyed by AllRecipes.com from among the Allrecipes.com and […]

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Willingness to pay for data high across age groups

January 31, 2022 5:39 pm0 comments
Willingness to pay for data high across age groups

Smartphones have managed to creep into pretty much every aspect of modern life—including driving. A Q3 2012 study from Forrester found that three-quarters of smartphone internet users went online via their phone while in the car, reports eMarketer. What are these smartphones tappers doing while driving? A June 2012 survey […]

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