Post Tagged with: "MEC"

Social Media Marketing fun matures as fundamental

February 22, 2022 10:05 am0 comments

Social media marketing is maturing and growing up, and as it does - and especially as measurement on business impact has got rapidly more sophisticated - strategies and tactics have moved from focusing on volume of fans and engagement, to now become increasingly fundamental to the core parts of a […]

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comScore vCE registers Wide Adoption Among Agencies

January 28, 2022 3:09 pm0 comments
comScore vCE registers Wide Adoption Among Agencies

Reston : comScore, Inc. has announced that the validated Campaign Essentials (vCE) family of products, including audience and validated audience reporting, recently reached a significant milestone with the completion of its 4,000th study for its clients. vCE boasts particularly wide adoption among the agency community  – which has accounted for […]

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