Post Tagged with: "Google"

Analytics Market to grow $2.73 Bn by 2019

August 15, 2021 5:50 pm0 comments
Analytics Market to grow $2.73 Bn by 2019

MarketsandMarkets forecasts the global social media analytics market to grow from $620.3 billion in 2014 to $2.73 billion in 2019. In terms of regions, North America is expected to be the biggest market in terms of market size, while Europe and Asia-Pacific (APAC) are expected to experience increased market traction […]

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Now Borrow money from a social media friend !

August 14, 2021 3:58 am0 comments
Now Borrow money from a social media friend !

Oxigen Services India Private Limited has announced the launch of India’s first social mobile wallet service, Oxigen Wallet. People will now be able to share money with their friends and family over their preferred social media networks and messaging platforms like Facebook, WhatsApp, Google+, and Twitter. They will also be […]

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Times Internet to launch Adtech

March 18, 2022 4:22 pm0 comments
Times Internet to launch Adtech

Times Internet has announced the launch of a new product in Ad Technology space called Adtech . It’s a new Ad technology which is currently available only in US with Google & Facebook. Adtech endeavors  to increase intelligence behind ad targeting & delivery. It is India’s first fully automated homegrown […]

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Google declared Most Trusted Internet Brand fourth year in a row

February 21, 2022 4:57 pm0 comments
Google declared Most Trusted Internet Brand fourth year in a row

The Brand Trust Report, India Study, 2014 (BTR 2014) has declared Google as the Most Trusted Internet brand for the fourth year in a row. Yahoo was a close second bridging the gap of 145 ranks in the year 2013 to a 105 rank gap in the year 2014. TRA, […]

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Mobile travel search catches up with travellers

September 9, 2021 6:16 pm0 comments
Mobile travel search catches up with travellers

There’s not much better use of mobile devices while travelling than searching for information on things to do. According to a Q4 2012 study from Google and Nielsen, US smartphone users averaged 2.20 actions after conducting a mobile travel search, trailing only the beauty and automotive industries among all categories […]

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Google’s Product Listing Ads getting significant attention from marketers

September 6, 2021 6:46 pm0 comments
Google’s Product Listing Ads getting significant attention from marketers

Google’s Product Listing Ads (PLAs), which are enhanced search ads that include features such as price and image, received significant attention from marketers during the 2012 holiday season, according to a Marin Software study of advertisers who had made paid search buys through the Marin platform. However, since December 2012, […]

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Google to pocket nearly half of US mobile internet ad revenues this year

August 29, 2021 5:27 pm0 comments

The US mobile ad market is coalescing around two major players, based on eMarketer’s latest estimates of US digital ad spending. Google, which will take in nearly half of all net US mobile internet ad revenues this year, is by far the dominant firm in the space—and Facebook, while far […]

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Google Takes Home Half of Mobile Internet Ad Revenues

June 13, 2021 6:22 pm0 comments

Google earned more than half of the $8.8 billion advertisers worldwide spent on mobile internet ads last year, helping propel the company to take in nearly one-third of all digital ad dollars spent globally, according to eMarketer’s first-ever figures on worldwide digital and mobile advertising revenues at major internet companies. […]

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Google to pocket more than half of mobile ad revenues in 2013

April 5, 2022 1:31 am0 comments
Google to pocket more than half of  mobile ad revenues in 2013

Google continues to dominate the mobile search market and mobile display advertising .It is by far the largest player in the space with 93.3% of US net mobile search ad dollars going to the company last year. Overall, more than half of total US mobile ad revenues will go to […]

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Google releases new insights into India’s YouTube audience

February 12, 2022 7:16 pm0 comments

Mumbai: Google released new insights into India’s audiences on YouTube that reveal major opportunities for brand advertisers. Each month, people log on to YouTube around the world to watch more than 4B hours of video; YouTube’s growth trajectory in India matches the global trend. To see who’s responsible for driving […]

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