Post Tagged with: "Africa"

Analytics Market to grow $2.73 Bn by 2019

August 15, 2021 5:50 pm0 comments
Analytics Market to grow $2.73 Bn by 2019

MarketsandMarkets forecasts the global social media analytics market to grow from $620.3 billion in 2014 to $2.73 billion in 2019. In terms of regions, North America is expected to be the biggest market in terms of market size, while Europe and Asia-Pacific (APAC) are expected to experience increased market traction […]

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Ogilvy & Mather appoints Brian Cooper as Executive Creative Director

January 26, 2022 4:09 pm0 comments

Ogilvy & Mather has appointed Brian Cooper as Executive Creative Director. His initial focus will be on the global Philips account, but will then extend to other brands within the agency. Brian joins from Apple, where he was Head of Creative and Strategy, EMEA (Europe, Middle East & Africa) for […]

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BBC World News launches a new six-part series, Changing Fortunes

January 24, 2022 6:29 pm0 comments
BBC World News launches a new six-part series, Changing Fortunes

On 2 February, BBC World News launches a new six-part series, Changing Fortunes, which explores the new patterns of wealth that have emerged over the last two decades. The fall of the Soviet Union, the liberalization of India and the opening of China have brought vast new markets into the […]

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Digital’s Ad Spend to Remain Small in Latin America:eMarketer

January 18, 2022 6:23 am0 comments

Latin America clocks the third-smallest total ad expenditures of any region in the world, and its digital outlays are similarly depressed, ahead of only the Middle East and Africa, reports emarketer.com. As a result, digital ad spending in Latin America will make up among the smallest share of total media […]

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Worldwide Mobile Advertising Revenue to Reach $11.4 Billion in 2013: Gartner

January 17, 2022 8:57 am0 comments
Worldwide Mobile Advertising Revenue to Reach $11.4 Billion in 2013: Gartner

Delhi: Worldwide mobile advertising revenue is forecast to reach $11.4 billion in 2013, up from $9.6 billion in 2012, according to Gartner,Inc. Worldwide revenue will reach $24.5 billion in 2016 with mobile advertising revenue creating new opportunities for app developers, ad networks, mobile platform providers, specialty agencies and even communications […]

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Growth in digital to remain in double digits through 2015:eMarketer

January 9, 2022 6:03 pm0 comments
Growth in digital to remain in double digits through 2015:eMarketer

Worldwide, digital ad spending passed the $100-billion mark for the first time last year, according to new eMarketer estimates, and will increase by a further 15.1% in 2013 to $118.4 billion. That will put worldwide digital ad spending levels—including online and mobile advertising spending, other than messaging-based formats—at 21.7% of […]

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Airtel forays into mobile education,launches mEducation

5:49 pm0 comments
Airtel forays into mobile education,launches mEducation

New Delhi: Bharti Airtel, leading global telecommunications company with operations in 20 countries across Asia and Africa now brings education on the mobile device with the launch of its mEducation services. The innovative new service platform now enables Airtel mobile customers across the country to easily access a host of […]

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Total Ad Spend in Latin America Growing at Fastest Pace Worldwide

January 8, 2022 5:57 pm0 comments
Total Ad Spend in Latin America Growing at Fastest Pace Worldwide

At $38.12 billion, Latin America will have the third-smallest total media ad expenditure tally this year, higher than only Eastern Europe and the Middle East and Africa, according to eMarketer. But while overall spending is relatively low compared to other regions, Latin America will experience the fastest total media ad […]

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BBC World News announces new distribution deals in the US and Burma

4:03 pm0 comments
BBC World News announces new distribution deals in the US and Burma

Mumbai: Fresh from announcing important new distribution deals in the US and Burma, the BBC’s international television news channel, BBC World News, is unveiling a dramatic new look next week when it re-launches from new studios in central London. The channel will feature a refreshed line-up of programmes and presenters, […]

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