Emma Swain to lead BBC Television as Director

Emma Swain is to take a one year break from her position of BBC Controller Factual Commissioning, for a new role as BBC Television’s Director, Future Commissioning, Channels and Online.

Emma will address the big questions facing BBC Television in the run-up to charter review and beyond: what kind of content will BBC Television be making in five years’ time across all genres? What will be the balance of scripted and factual, and of linear and digital? How will it be commissioned? And how will the BBC make it available for audiences, when, where and how they want it?

Emma Swain says: “I am thrilled to be playing such a key role in shaping the future of the BBC, especially at such a time of great change but also of huge opportunity.”

Director of Television, Danny Cohen, says: “We are determined to keep delivering great content for audiences however they want to consume it. We face fascinating and complex questions about the balance between linear and digital delivery and how this may differ across various genres and audience groups. Emma is going to lead a crucial piece of work that will help determine how viewers discover and enjoy our content over the next decade. As a strong strategic thinker, she is perfect to lead this work.”

Working with senior colleagues across the corporation, Emma will devise an ambitious and creative plan for the future of BBC Television, making sure it has the right skills, the right mix of content and the right organisational structure to succeed in a fully digital world.

As part of her new role Emma will continue to lead BBC Learning, and will work closely with the incoming CEO of BBC Studios to ensure channels, commissioning and online strategies are aligned with production.

Emma will continue to be a member of the TV Board and will report to Danny Cohen, while Alison Kirkham is to step up as Acting TV Controller, Factual Commissioning.


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