Media Buyers to increase investments in site, search and Facebook Exchange re-targeting

May 8, 2022 2:30 am0 comments
Media Buyers to increase investments in site, search and Facebook Exchange re-targeting

More media buyers are putting online display and search money to ads served to consumers based on their previous digital behavior. Media-buying platform Chango found that in February 2013, over half of media buyers surveyed in the US, Canada and the UK planned to increase their investments in site, search […]

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TimesJobs launches World’s First Automated Resume Builder

February 19, 2022 8:49 am1 comment
TimesJobs launches  World’s First Automated Resume Builder

Resumax is the first online service that instantly assesses the impact of a resume and scores it based on industry standards and provides detailed feedback and targeted improvements. New Delhi: TimesJobs.com has launched Resumax, a unique patent pending platform launched in technology partnership with VMock customized for the time-constrained jobseeker.  […]

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Smarton enables smarter acquisition of dropped-off consumers

February 18, 2022 5:21 pm0 comments
Smarton enables smarter acquisition of dropped-off consumers

Bangalore: Four out of the top ten e-commerce players have signed up with Ozone Media’s premium retargeting product, Smarton. Valyoo Technologies (Lenskart, Watchkart, Bagskart and Jewelskart), 99labels, among other leading e-commerce players have implemented Smarton for their retargeting efforts. E-commerce players can no more afford to ignore retargeting for scaling […]

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GO Try to expand presence in ten more cities by March 2014

February 6, 2022 4:26 pm0 comments
GO Try  to expand presence in  ten more cities by March 2014

Multi-brand sampling platform ,GoTry on Wednesday announced expansion plans. “Go Try Kiosks would be present across the top Metro’s by 31st March 2013. We already present in  Delhi and Mumbai and will be present at Bangalore and Hyderabad in two months. We plan to expand our presence to the top […]

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comScore vCE registers Wide Adoption Among Agencies

January 28, 2022 3:09 pm0 comments
comScore vCE registers Wide Adoption Among Agencies

Reston : comScore, Inc. has announced that the validated Campaign Essentials (vCE) family of products, including audience and validated audience reporting, recently reached a significant milestone with the completion of its 4,000th study for its clients. vCE boasts particularly wide adoption among the agency community  – which has accounted for […]

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