Nokia India has announced the launch of ‘Take Back’ campaign which is aimed at educating mobile phone users on the importance of recycling eWaste and will be rolled out in phases across the country. As a part of this initiative, the company will encourage mobile phone users to dispose their […]
Read more ›BPL Mobile is driving the ‘Reach Home safely’ message this festive season; the campaign against ‘Driving after Drinking’ in its third year now is only evolving, and this time its not only about raising a concern, but it is also about providing a solution. With the strong belief that ‘Christmas […]
Read more ›People of the world’s largest democracy, India, witnessed a new dimension of the proverbial ‘Government Of the People, For the People, and By the People’ while watching the newly launched media campaign of IDEA Cellular, a leading telecom services provider. The new campaign gives the idea of ‘Participative Management’ for […]
Read more ›After unveiling their new identity last week, Bharti Enterprises now showcases their brand belief ‘Big Transformations through Brave Actions’ via a 90-second TV spot. The spot, conceptualized by Percept/H, highlights Indians who have made India proud through the ages; their brave actions that altered the course of history. The film […]
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MiD DAY, India’s leading afternooner, has won the prestigious Global IFRA XMA Cross Media Awards 2008 for its innovative Marketing Property “Bollywood Lunch Contest”. The competition saw entries from news publishers in 27 countries and a jury comprising international newspaper and media experts evaluated the entries. Neville Bastawalla, Head, Marketing […]
Read more ›Dell, one of the world’s best known technology brands, today celebrated India’s spirit of entrepreneurship through an exciting new marketing initiative. Urging business owners to “Take Your Own Path”, the campaign is directed towards today’s entrepreneurial owners of India’s small and medium businesses (SMBs). This is the first time that […]
Read more ›Britney Spears is unveiling the national ad for her fragrance HIDDEN fantasy Britney Spears today today. This is the newest addition to her fragrance collection from Elizabeth Arden and follows her globally successful fragrances, Curious BRITNEY SPEARS, Fantasy BRITNEY SPEARS, and BRITNEY SPEARS Believe. HIDDEN fantasy Britney Spears will be […]
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