Articles by: admin

JB Perrette to deliver keynote address at CII Big Picture Summit

September 16, 2021 10:28 am0 comments

JB Perrette, President of Discovery Networks International will be in India to deliver the keynote address at the CII Big Picture Summit 2014 to be held in Delhi on September 19th. JB Perrette, President, Discovery Networks International said, “The diversity of the Indian television industry and the passion of its leaders […]

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Yahoo Completes Acquisition of Flurry

August 27, 2021 3:19 am0 comments
Yahoo Completes Acquisition of Flurry

Yahoo! Inc. (NASDAQ: YHOO) has completed its acquisition of Flurry. Together, Flurry and Yahoo will power more insightful analytics and relevant ads to create inspiring and entertaining mobile experiences. We believe the deal benefits customers of both Flurry and Yahoo. Yahoo will provide Flurry with the resources to accelerate the […]

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Discovery channel to air LOC special

August 8, 2021 2:24 am0 comments

Discovery Channel will air an exclusive one-hour programme on the 740 kilometer Line of Control (LOC), the military frontline between India and Pakistan, on 15th August at 9 PM - Revealed:The Line of Control. Viewers will watch what it takes to keep the Line of Control efficiently managed, secure and […]

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PepsiCo launches ‘BackToSchool’ digital campaign

July 31, 2021 4:41 am0 comments

This Friendship’s Day, take a trip down memory lane with PepsiCo’s digital campaign #BackToSchool, launched recently with a heart-warming video that celebrates the joy of togetherness. The video, launched over the weekend, has been creating waves, bringing friends together by urging them to share their most cherished memories with their […]

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Dentsu Aegis Network Acquires Majority Share in Milestone Brandcom

July 30, 2021 5:04 am0 comments
Dentsu Aegis Network Acquires Majority Share in Milestone Brandcom

Dentsu Aegis Network has announced the acquisition of Milestone Brandcom, the  leading Out-of-Home (OOH) specialist agency in India. With the acquisition of  Milestone Brandcom, combined with Posterscope - Dentsu Aegis Network’s global outdoor media agency - Dentsu Aegis Network becomes the leading centre of excellence within India’s Out-of-Home market,  in […]

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Goafest 2014 attracts more agencies than 2103

July 10, 2021 8:21 am0 comments

Contrary to what has been published by some section of Media, Goafest in 2014 saw more agencies participating at an aggregate level. Some creative agencies staying away has neither dampened the spirit of Goafest nor the enthusiasm of the industry in taking part in good measure! Goafest 2014 saw 11% […]

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Animal Planet to unfold mysteries of Arabian deserts

January 14, 2022 4:49 pm0 comments
Animal Planet to unfold mysteries of Arabian deserts

Animal Planet brings an ultimate portrait of the earth’s environments, spectacular landscape and how the animals have adapted to its unique habitats, in a dedicated one-hour time band – Planet Hour. Through its gripping series like Wildest Africa, Wild Arabia,Wildest Islands , Wildest Latin America and Equator , Animal Planet’s […]

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Skybags appoints Law & Kenneth as the creative agency

August 8, 2021 1:45 am0 comments
Skybags appoints Law & Kenneth as the creative agency

Mumbai: Skybags from the house of VIP Industries Pvt. Ltd, today announced the appointment of Law & Kenneth as its creative agency. Commenting on the development, Sudip Ghose, Vice President, Marketing- VIP Industries said, “We are pleased to have Law and Kenneth as our new creative partners. The young and […]

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Penguin Books India launches new web portal for young readers

July 18, 2021 5:27 pm0 comments

State-of-the-art in functionality with child-friendly navigation and many fun activities, books and authors  Launch contest: ‘Win Your Library’ Lucky-Draw for kids! The Penguin ‘Young Readers’ website is a refreshing, cool and engaging platform for the young mind.  For those who know what they are looking for, the site presents all […]

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History TV18 launches new reality series titled Bamazon

June 25, 2021 4:23 am0 comments
History TV18 launches new reality series  titled  Bamazon

Mumbai: History TV18’s new reality series, Bamazon , follows eight out-of-work Alabama construction workers in the fight of their lives. The series trails a group of enterprising men led by a bankrupt real estate mogul Tim Evans into the dark heart of South America, risking everything they’ve got on a […]

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