Indore: zoOm has always taken pride in knowing the pulse of the Indian youth when it comes to Bollywood and now it has been vindicated/validated by a million fans on facebook who have made zoOm the destination of choice for Bollywood
Allfacebook.com rates zoOm as the 4th most explosive page on facebook across the globe, while the interactions (comments and likes) rate per post for zoOm is highest in the country. zoOm gets 2 crore+ impressions and 2.7lacs+ comments and likes every week!(Source: facebook.com)
1 million fans on facebook combined with 43 crore+ views on Youtube and channel presence in 19 countries takes zoOm beyond all the geographical barriers giving it a global reach to become the world’s no.1 Bollywood destination
Speaking on this feat, Avinash Kaul, CEO, zoOm said, “We at zoOm realize the immense potential of social media in the business of youth entertainment. Hence, we have consciously taken steps to dominate the medium. We are delighted to have crossed the 1 million fan base on facebook and are further encouraged to continue interacting with our fans and viewers through social media.”
zoOm has also been no.1 in terms of ratings staying ahead of the competition with 35 GRPs. (Source: TAM, Market: HSM 1million, TG: SEC 15-24 AB, All Days, 24 hours, from 19 June to 16 July 2011).