WPP participates in second round of financing in InGameAd in China

WPP announces that it has
participated in a second round of financing to maintain its minority interest in
InGameAdvertising (“IGA”) in China.

WPP has invested in a series B
preferred stock round in IGA alongside new investor Singtel Innov8 and existing
investor Revolution Capital.

IGA was founded in 2005 and employs 30

This investment continues WPP’s strategy of developing its
services in fast-growing and important markets and sectors. Greater China – a
region WPP has been committed to for over 20 years – remains one of the fastest
growth markets for the Group, currently WPP’s fourth largest market with
revenues (including associates) of well over $1billion. WPP’s digital revenue
alone in China is well over $200 million.

The Group currently employs
13,000 people (including associates) across Greater China, underlining its
strong leadership position across all communications services, as is also the
case in the BRICs and Next 11 markets.

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