World Digital Conference Examines Washington Post, Guardian Web Success

Caroline Little, who brought Washington Post/Newsweek Interactive to profitability and is helping Guardian News & Media expand its digital presence in the United States, will be the keynote speaker at the annual World Digital Publishing Conference and Expo, to be held in Amsterdam, The Netherlands, on 15 and 16 October next.

Ms Little, the former chief executive officer and publisher of WPNI and now a special adviser for Guardian News & Media’s expansion in the United States, will headline the conference, which takes the theme, “The Digital Revenue Gold Mine.”

There is still time to register for the conference: full details of the event can be found here.

Ms Little has recently joined Guardian News & Media as a special adviser to help the UK-based company expand its audience internationally. GNM created a dedicated US news site in October last year.

In her previous role at the Washington Post Company, Ms Little oversaw the news sites and, as well as the online magazine and other internet operations. Under Ms. Little, who became publisher in 2004, became profitable for the first time. The site now has at least 10 million unique visitors per month and reported $114 million in revenue last year, an 11 percent increase over 2006. Ms Little remains an advisor to the company.

The annual World Digital Publishing Conference, organised by the Paris-based World Association of Newspapers, brings together publishers, editors, business development and other senior newspaper executives to examine revenue-making strategies, winning editorial solutions and resource management.

The conference runs consecutively with the World Readership Conference and Expo, which focuses on audience-building measures across publishing platforms. Speakers for the Digital Conference include:

Manual Mirat, the CEO of Prisacom in Spain, Matthew Buckland, General Manager for Publishing and Social media for Media 24/ Naspers in South Africa, and Martha Stone, Director of the WAN Shaping the Future of the Newspaper programme, in a session on digital revenue-making innovations.

Gary Clarke, Director of Business Development for Amazon Kindle, Eric Scherer, Business Development Director for Agence France Presse’s Olympics coverage, and Hans Peter Brøndmo, CEO of US-based Plum Software, in a session on digital content innovations.

Ilicco Elia, Head of Mobile Europe for Thomson Reuters, Frederik Oscarson, CEO of Mobiento Mobile Marketing in Sweden and Jorma Harkonen, Director of Bonnier’s MTV3 mobile strategy in Finland, in a session on mobile content and revenue innovations.

Moritz Wuttke, the Shanghai-based CEO for Asia & China at Publicitas, who will address “what newspapers can learn from Google to increase online and print revenue.”

Frédéric Sitterlé, New Media Director for Le Figaro in France, who will examine merger and acquisition strategies for the 21st century.

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