United Business Media (UBM) has announced the launch of Property World,’ a dedicated real estate monthly magazine .The magazine seeks to provide quality and unbiased coverage of the property industry and is targeted at real estate developers, private equity investors, home loan providers among other industry professionals. With journalists reporting from across the country, this magazine will endeavour to increase transparency in various public-private sector initiatives and real estate mega-deals. The coverage will encompass Indian and international developers, infrastructure companies, government policies, organised retail, office and residential space, commodity, stock markets, et al. he magazine is positioned to be essential reading for the Indian real estate player and professional, even while guiding policy makers.
Commenting on the need for such a magazine, Sanjeev Khaira, Managing Director, (Print, Online, Data) UBM India said, “The launch of Property World was in reaction to a clear market need for transparent, unbiased and insightful information targeted at the property professionals in India and at international companies looking to do business here. There is a clear gap for a quality product in the market, the burgeoning Indian sector deserves and needs professional media, Property World will fulfil this brief.”
Real estate players too have welcomed the magazine. Niranjan Hiranandani, Managing Director, Hiranandani Constructions said, “the next decade will be an opportunity for tremendous growth in real estate in India. The growth area in the country is shelter and affordable shelter, since many of the other needs have been met with the substantial growth in sectors like aviation and telecom. The opportunities in real estate are limitless. Property World has come into fill the gap in information and knowledge about the sector. Wish you all success.”
Expressing his delight on the launch of ‘Property World,’ Balaji Rao, Managing director, private equity investment firm Starwood Capital India Advisors Pvt Ltd said, “it would bring to the table, deep insight into the working of the real estate sector and also push the frontiers of the new technologies and trends being witnessed globally.”