Tradeindia has announced the launch of a news portal for Small and Medium Enterprises (SMEs). Launched under the name and style of SME Times ,the portal has been carefully designed to fulfill the needs of each and every SME. Over nine clearly demarcated categories and more than 16 sub-categories will carry news reports that are updated on a minute-to-minute basis.
Tradeindia.com offers a platform to buyers and sellers across the world and is the ultimate destination for SMEs which comprise mainly manufacturers, exporters and service providers seeking international buyers, by offering them complete business solutions through various online services besides contributing over USD 3 billion to India’s annual ecommerce.
“SME Times ,the news portal of Tradeindia will be a one-stop information library for the exim sector. With our wide reach, news can help to improve business practices. As SMEs are exposed to new information, ideas, and values, many will become increasingly aware and interested and, eventually, they will be able to decide what action to take that is best for their businesses” ,Bikky Khosla, CEO of Tradeindia said.
To keep SMEs informed on the recent policy changes, international trends and how these changes might affect their businesses, Tradeindia will also publish weekly newsletters, conducts online surveys and organises panel discussions and hosts a Discussion Forum aimed at creating a platform for the business community to exchange business ideas and issues.
“News coverage can contribute towards creating awareness and can make the trading community aware of the methods and services that can help overcome hurdles and benefit them. Without doubt, news coverage helps people make informed business decisions based on expert opinion and others’ experiences. News can inform people about how to take action and can reinforce individual decisions to adopt best business practices.Apart from a daily dose of news, the USP of the portal will rest on the value-added articles written by its staffers, experts and freelancers. These articles will only be those from which SME-holders can profit,” Khosla added.
Tradeindia’s database consists of more than half a million exporters-importers . SMEs,according to Tradeindia,tend to lag behind as they are ill informed about the world around them. Most of them are into business without even having any knowledge of the market realities. They are unaware of what the competitors are doing. Thus they are unable to keep up with the changing times.
News portals are often SMEs’ first source of new information. Also, news portals help confirm and reinforce the information that people receive about latest developments in the business sector. However with no news portal devoted entirely to the needs of this sector, SMEs still lurk in the blissful backwaters of ignorance.