Mumbai : TIMES NOW completes 5 years today. Launched on this day in 2006, TIMES NOW in its 5 years of News Leadership has changed India’s expectation from news.
The last 5 years have seen a paradigm shift in News preferences of Indian audiences. In a short span of 5 years TIMES NOW has slowly but surely won over viewers with its news-centric strategy combined with its focus on the Big Stories and Big Newsmakers. While every news channel sought to bring the “news”, TIMES NOW went one step further to get to the bottom of the story and uncover the truth behind each story; to find the real story behind every news story. By taking a stance between right and wrong, the channel has always espoused to give a perspective that viewers were seeking, thereby eliminating the noise from the “news”.
The strong belief that, that not taking a stance is not a virtue has emboldened the channel to gain higher ground with each and every news story coverage. TIMES NOW through its thorough investigations has always raised the moot question on issues affecting the people and relentlessly questioning those in power, ensuring that every time viewers tune in to TIMES NOW they ‘feel the change’ happening around them.
TIMES NOW has scripted a growth story in TV news unparalleled in terms of traction in viewership, leading over competition and becoming the most watched and preferred English news channel. The focus on news, responsible and unbiased reporting and passion for news journalism gives TIMES NOW the clear edge over competition to emerge as the undisputed leader in English news space.
Truly a moment of pride for all at TIMES NOW as the 5th anniversary celebrations gets underway.