The New York Times Company announced today that Meredith Kopit Levien has been promoted to the position of chief revenue officer, effective immediately.
Kopit Levien will add oversight of the company’s consumer business to her existing responsibilities as executive vice president and head of advertising. She will lead the groups charged with the generation of all advertising and subscription revenue from The Times’s multiplatform products and services. She will continue to report to President and CEO, Mark Thompson .
“Meredith is a dynamic leader who in less than two years at The Times has transformed our advertising group and presided over great success in our sales efforts. She introduced Paid Posts, a standard setter in native advertising and has been the architect of a remarkable turn-around in digital advertising. I fully expect that she will provide the same sort of leadership to our marketing group. In addition, like with product and technology, I believe that unifying the responsibilities of advertising and marketing under single leadership makes sense and will enable us to more effectively balance the needs and accelerate the progress of both groups,” Mark Thompson said.
Kopit Levien, 44, joined The New York Times Company in August 2013 as executive vice president of advertising. She previously served as chief revenue officer at Forbes Media. She joined Forbes in 2010 as vice president and publisher of ForbesLife and ForbesWoman.com before being named senior vice president and group publisher of the Forbes Magazine Group.
Before Forbes, Kopit Levien held various successively senior and strategic ad sales positions at The Atlantic Media Company from 2001-2008. She began her professional career at the Advisory Board Company in Washington, DC in 1993.
A graduate of the University of Virginia, Kopit Levien resides with her husband and son in New York City.