Mumbai : Close on the heels of Kalyan Chellapalli’s arrival as Head of Disruption, TBWA Mumbai today announced the appointment of Gayatri Gogate as Vice President, Account Management.
Gayatri’s last assignment was with Leo Burnett where she was Associate Vice President. After completing her MBA in 2001, Gayatri began her advertising career with Leo Burnett. Over the course of the last 8 years, she has worked on a variety of businesses including McDonalds, P&G (Tide), Heinz and Diageo. She has also been an entrepreneur, successfully running an Out-of-Home activation business.
Said Shiv Sethuraman, CEO TBWA India Group, “We have had a good first six months on the new business front with all our offices pulling in new businesses. The last few months have been about finding the right people to work on these businesses and also replacing some of the under performing people within the system.”
Gayatri said, “I am really looking forward to my new assignment and excited about the new challenges. TBWA have some fantastic brands and great people. Their ‘Disruption’ approach is unique and exciting and I look forward to getting a taste of it soon.”
Madan Mohan, Chief Operating Officer (West), TBWAIndia said “During my interactions with Gayatri, I found her to be very focused and high on energy. I am happy that she joins our team in Mumbai. I believe Gayatri with her all round experience on brands like McDonald’s would be a big asset.”
Over the past few months, TBWA and TEQUILA India have hired over a dozen people across their various offices to work on current business and a slew of new accounts such as Maruti Suzuki, Mail today, Meow FM, V Guard, Style Spa, Dabur, Visa and SAB Miller.