Post Tagged with: "used dealership websites"

Social media will affect auto search strategy, digital marketing :eMarketer

April 11, 2013 3:45 am0 comments
Social media will affect auto search strategy, digital marketing :eMarketer

According to an August 2012 survey conducted by Google, Compete, TNS Global and R.L. Polk & Co., 74% of US new-vehicle buyers surveyed used dealership websites, via desktop, mobile phone or tablet, during the buying process. Despite the love affair with lower-funnel lead generation, US auto industry players admit search […]

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