Post Tagged with: "South Korea"

Mobile ad spending continue to surge in Japan, South Korea

April 15, 2015 4:10 pm0 comments
courtesy:cnbc.com

Japan is one of Asia-Pacific’s more mature digital ad markets, but ad spending growth is still in double digits—at least for one more year, according to eMarketer’s latest estimates of paid media spending around the world. Advertisers in Japan will spend $9.70 billion on digital ads this year, and $37.06 […]

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Korean organizations ramping up social media spending

April 4, 2013 2:45 am0 comments
Korean organizations ramping up social media spending

eMarketer estimates that social networking overall will reach 64% of internet users in South Korea this year, suggesting that there is a blind spot among companies in the country about where else they could be connecting with consumers. The commitment of South Korean organizations to Facebook is striking considering that […]

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Half of Australians to use smartphones by 2013 end

January 21, 2013 3:35 pm0 comments
Half of Australians to use smartphones by 2013 end

Smart devices have quickly made inroads in the lives of internet users in Australia. eMarketer projects that smartphone penetration in the country will reach 54% of the population by the end of 2013. That is the second-highest smartphone penetration worldwide, behind only South Korea. Data from a September to October […]

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