There’s still plenty of room for Instagram adoption among companies. Based on recent research by GfK for Pew Research Center, the platform presents brands with a good channel on which to reach teens. The study found that 52% of US teen internet users used Instagram—the second most popular social media […]Read more ›
Post Tagged with: "social media platform"
MarketsandMarkets forecasts the global social media analytics market to grow from $620.3 billion in 2014 to $2.73 billion in 2019. In terms of regions, North America is expected to be the biggest market in terms of market size, while Europe and Asia-Pacific (APAC) are expected to experience increased market traction […]Read more ›
Mumbai: ICICI Lombard General Insurance is adopting innovative means to drive its social awareness campaigns. Adopting unique experiments that bring offline experiences to the online social media platform, the company has uploaded videos on YouTube as part of its ‘Drive Home Safe’ campaign. The video titled ‘Cop Experiment’ focuses on […]Read more ›