If clichés in radio advertising infuriate you, then this year’s Mirchi KAAN Awards is sure to evoke a response. Radio Mirchi, India’s leading radio station, announced the 11th edition of Mirchi KAAN Awards. With an aim to fight the mediocrity in radio advertising, ‘Mute the Clichés’ is the theme this […]Read more ›
Post Tagged with: "radio advertising"
New Delhi: 93.5 RED FM bagged seven awards recently, at the 4th edition of Golden Mikes Radio Advertising Awards 2014. The awards conferred to 93.5 RED FM were in the following categories majorly: Innovation, Promotions and Excellence. RJ Raunac (who also plays the popular character Bauaa) won the RJ of […]Read more ›
The internet radio audience is growing thanks to shifts in consumer listening behavior from terrestrial radio to streaming stations, according to a new eMarketer report, “Internet Radio: Marketers Move In.” Users are embracing internet radio on a growing range of devices, from PCs, smartphones and tablets to automobiles, connected-home appliances […]Read more ›