Alibaba is set to grab the greatest share of mobile internet ad revenues in China for the first time this year, according to eMarketer’s latest forecast of net digital ad revenues in the country to specific companies. The forecast, which breaks out more companies than ever before, predicts Alibaba will […]Read more ›
Post Tagged with: "Mobile Internet Ad Revenues"
The US mobile ad market is coalescing around two major players, based on eMarketer’s latest estimates of US digital ad spending. Google, which will take in nearly half of all net US mobile internet ad revenues this year, is by far the dominant firm in the space—and Facebook, while far […]Read more ›
Google earned more than half of the $8.8 billion advertisers worldwide spent on mobile internet ads last year, helping propel the company to take in nearly one-third of all digital ad dollars spent globally, according to eMarketer’s first-ever figures on worldwide digital and mobile advertising revenues at major internet companies. […]Read more ›