India is the second most populous country on earth, but total media ad spending in the country only amounts to 1.1% of the global total, based on eMarketer’s latest forecast of ad spending worldwide. This year, ad spending will rise 8.0% in India to just $6.60 billion. By 2019, advertisers […]Read more ›
Post Tagged with: "mobile devices"
BBC World News and BBC.com/news have today released the results of a global study – the first of its kind – examining the usage of mobile devices by consumers around the world. A BBC World News global survey results reveal the increasing importance of smartphones to affluent consumers and demonstrate […]Read more ›