Post Tagged with: "Jockey or Nothing"

L&K Saatchi & Saatchi launches ‘Jockey or Nothing’ campaign

July 31, 2014 4:50 am0 comments
L&K Saatchi & Saatchi launches ‘Jockey or Nothing’ campaign

Jockey has to stay in the ‘realm of the cool’ without ever compromising on its identity,international image, brand respect and values, said a Jockey brand manager. “Jockey has a very strong loyalty from existing consumers, and ‘we would like to renew the vows with them’, to once again remind them […]

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