Post Tagged with: "falsifying site traffic counts"

How to detect Digital Display Ad Fraud

April 28, 2015 5:29 pm0 comments
How to detect Digital Display Ad Fraud

Ad fraud, the practice of falsifying site traffic counts or activities using deceptive tactics, is a top digital display advertising concern. A new eMarketer report, “Ad Fraud in Digital Display: The Scope of Fraud and Its Impact on Buyers and Sellers,” discusses several best practices beyond the adoption of a […]

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