Post Tagged with: "Facebook"

US set to add more Mother Social Network users

May 19, 2015 4:42 pm0 comments
US set to add more Mother Social Network users

eMarketer estimates that there will be 29.7 million US mother social network users this year, equating to 86.1% of adult female internet users with children under 18 in the household. Nearly nine in 10 mothers in this group, or 26.7 million people, will be Facebook users. Based on a recent […]

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Social Media logins : Facebook claims a lion’s share

April 27, 2015 5:28 pm0 comments
Social Media logins : Facebook claims a lion’s share

Is there anywhere Facebook doesn’t rule? According to recent data from Gigya, the social network expanded its share of social logins worldwide during Q1 2015, when it accounted for 63% of the total, reports eMarketer.com Google+ was the only other social network that “has maintained a sizable share of logins,” […]

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Facebook Q1 revenues up by 42 percent

April 23, 2015 3:00 am0 comments
Facebook Q1 revenues up by 42 percent

Facebook, Inc. (NASDAQ: FB) has reported financial results for the quarter ended March 31, 2015. Revenue for the first quarter of 2015 totaled $3.54 billion, an increase of 42%, compared with $2.50 billion in the first quarter of 2014. Excluding the impact of year-over-year changes in foreign exchange rates, revenue […]

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Will Facebook Finally Pass YouTube for Video Ads?

April 22, 2015 4:28 pm0 comments
Will Facebook Finally Pass YouTube for Video Ads?

Nearly nine in 10 US advertising executives polled said they planned to run a video ad campaign on Facebook in the coming year—the highest response rate out of all networks studied and up from fewer than two-thirds who had done so in the past year. Despite usage intent rising 3.7 […]

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Facebook to earn 70% revenue from Mobile advertisements in 2015

April 17, 2015 4:56 pm0 comments
Facebook to earn 70% revenue from Mobile advertisements in 2015

There’s been plenty of buzz that Facebook Exchange (FBX) is dying, and recent research by Kinetic Social found that clickthrough rates (CTRs) for Facebook’s Website Custom Audiences (WCA) were dominating those on FBX. In December 2014, the average CTR for US retargeted display ads run on WCA was 1.25%, vs. […]

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Facebook dominates Social Media users in Netherlands

April 13, 2015 3:06 pm0 comments
Facebook dominates Social Media users in Netherlands

Ever since local platform Hyves shut down its social networking operations in October 2013, the social media landscape in the Netherlands has been dominated by Facebook, reports eMarketer.com Recent research by Newcom Research & Consultancy found that Facebook had over 9 million users—and no other social network even came close. […]

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NYT,Women In The World Announce New Digital Platform

April 8, 2015 3:08 pm0 comments
NYT,Women In The World Announce New Digital Platform

The New York Times and Women in the World announce the launch today of a new digital platform on NYTimes.com for Women in the World. It is now live at NYTimes.com/WomenIntheWorld. The mobile-optimized, responsive site was built and designed by The New York Times as part of a multiyear agreement […]

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Twitter,Yes Bank to offer tweets via missed call

April 7, 2015 11:48 am0 comments
Twitter,Yes Bank  to offer tweets via missed call

Yes Bank , India’s fourth largest private sector bank, has entered into a strategic partnership with Twitter for its missed call services. Twitter’s unique missed call offering is the result of the latest acquisition of ZipDial, a mobile engagement and analytics platform. The partnership is a further reinforcement of Yes […]

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Instagram to add more than 100 Million users in US by 2018: eMarketer

April 6, 2015 4:27 pm0 comments
Instagram to add more than 100 Million users in US by 2018: eMarketer

Instagram will boast more than 100 million US users by 2018, eMarketer estimates, and this year, the social network’s audience will rise by nearly 21% to 77.6 million users. Data released by Yesmail in March 2015 suggests there’s plenty of room for adoption among brands looking to reach this appealing […]

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Young users clicking Facebook for news !

March 29, 2015 4:13 pm0 comments
Young users clicking Facebook for news !

Media research agency,eMarketer estimates that 88.0 percent of 18-to-24-year-old internet users in the US will use Facebook this year, as will 78.6 percent of those in the 25-to-34 range. This works out to 58.7 million millennials logging on to Facebook at least monthly in 2015—and many are likely doing so […]

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