Post Tagged with: "Email benchmarking"

India lags behind New Zealand in Email Marketing

August 31, 2015 3:03 pm0 comments
India lags behind New Zealand in Email Marketing

Email benchmarking can be tough. Not only do different types of campaigns garner different response rates, variables from industry to daypart to day of week can have major effects on results. And so can the market you’re writing to. According to Q1 2015 data from Experian Marketing Services, email marketing […]

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