Post Tagged with: "e-commerce"

China’s second to fourth tier cities hold key to the World’s economy :Ogilvy & Mather

January 7, 2013 1:50 pm0 comments
China’s second to fourth tier cities hold key to the World’s economy :Ogilvy & Mather

“China Beyond – Change & Continuity” book finds that branding strategies need to be based on emergent consumer confidence, their voracious appetite for change and new forms of consumption behavior driven by digital technology and e-commerce to profit from opportunity amongst small town consumers Shanghai: With 200 million households belonging […]

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