Discovery Communications has announced the completion of its acquisition of a controlling interest in Eurosport International, Europe’s leading sports entertainment group. Discovery increased its interest in Eurosport to 51 percent from 20 percent as part of a larger strategic partnership with TF1 Group that began in December 2012. Discovery was […]Read more ›
Post Tagged with: "Discovery"
World-renowned survival expert Bear Grylls has found his next adventure and he is bringing 20 men and women along for the ride in the new larger-than-life adventure reality-competition series, Get Out Alive with Bear Grylls . The series sees Bear taking on the role of host, judge and mentor for […]Read more ›
“China Beyond – Change & Continuity” book finds that branding strategies need to be based on emergent consumer confidence, their voracious appetite for change and new forms of consumption behavior driven by digital technology and e-commerce to profit from opportunity amongst small town consumers Shanghai: With 200 million households belonging […]Read more ›