Post Tagged with: "digital ad expenditure"

US,China to claim 62% of mobile ad spending in 2016 :eMarketer

April 2, 2015 4:08 pm0 comments

The global mobile advertising market will hit two significant milestones in 2016, according to new figures from eMarketer, surpassing $100 billion in spending and accounting for more than 50% of all digital ad expenditure for the first time. The $101.37 billion to be spent on ads served to mobile phones […]

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