Post Tagged with: "content marketing"

Facebook, Twitter popular platforms for content messaging

October 24, 2013 5:26 pm0 comments
Facebook, Twitter popular platforms for content messaging

Will the marketers of the future look back and decide that 2013 was the year of content marketing? Maybe so, according to data from the Content Marketing Institute (CMI) and MarketingProfs. In a survey of marketing professionals in North America at business-to-consumer (B2C) companies, the overwhelming majority of respondents—90%—had used […]

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Content Marketing concept catching up fast with companies

August 8, 2013 1:51 am0 comments
Content Marketing concept catching up fast with companies

Content marketing saw its importance balloon between 2012 and 2013. According to the digital marketing company that delivers branded newsletters and content for vertical markets IMN’s “2013 Content Marketing Survey Report,” the number of US companies with formal content marketing strategies in place jumped from 28% in 2012 to 49% […]

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