HSBC has awarded its communication mandate to L&K Saatchi & Saatchi for the re-launch of its Premier offering in India. HSBC Premier is the group’s premium financial services product, offering exclusive banking services to High Net Worth Individuals. The agency will be taking forward the globally integrated campaign for the […]Read more ›
Post Tagged with: "Communication"
BBH has won the advertising account for the iconic scooter brand Vespa. As a part of the global alignment BBH India has been tasked with the development of communication for the brand to position it as a lifestyle product in the Indian market. On choosing BBH India as their creative […]Read more ›
Mumbai: Surat’s leading business house, the Rajhans (Desai-Jain) Group, has chosen ITSA as its communications partner. The mandate includes total brand, communication and touchpoint management for real estate, hospitality and entertainment businesses and the corporate brand. ITSA, along with its digital partner Dark Matter Asia will manage all current and […]Read more ›
Mumbai: Individualism, one’s aspirations and a personalised way of life, emerged as the central theme amongst 18-35 year olds in India, in the most comprehensive attitudinal study ever conducted into that demographic. The findings are part of VML Qais’ proprietary research Generation Asia, revealed today in India. Generation Asia in […]Read more ›