Post Tagged with: "Asia Pacific"

TNS announces new leadership roles across Asia Pacific

May 10, 2015 10:33 am0 comments
TNS announces new leadership roles across Asia Pacific

TNS recently announced a number of senior appointments across its Asia Pacific leadership team. Narelle has held HR leadership roles within Nielsen for the past four years. Most recently she was HR Director for Singapore and Malaysia. She will take on leadership of HR for TNS in Asia Pacific from […]

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Analytics Market to grow $2.73 Bn by 2019

August 15, 2014 5:50 pm0 comments
Analytics Market to grow $2.73 Bn by 2019

MarketsandMarkets forecasts the global social media analytics market to grow from $620.3 billion in 2014 to $2.73 billion in 2019. In terms of regions, North America is expected to be the biggest market in terms of market size, while Europe and Asia-Pacific (APAC) are expected to experience increased market traction […]

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Asia-Pacific to witness 17.9 pc rise in digital advertising this year

July 17, 2014 5:28 pm0 comments
Asia-Pacific to witness 17.9 pc rise in digital advertising  this year

Just like in 2012 and 2013, the region will boast the second-biggest share of digital ad spending worldwide, trailing only North America, at 29.3% vs. 38.8%. Though we expect this trend to continue through our forecast period, Asia-Pacific will actually lose share in the coming years as North America widens […]

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Indian, Japanes football fans to rely print media

June 27, 2014 6:46 pm0 comments
Indian, Japanes football fans to rely print media

TV top choice for viewing tournament across the region, but certain countries more digital than others Asia-Pacific’s hopes for World Cup glory may have been largely dashed (again) this year, but that doesn’t mean internet users in the region weren’t going to be watching—both online and off, reports eMarketer According […]

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ZengaTV bags the Manthan Award South Asia and Asia Pacific

December 27, 2013 4:45 pm0 comments
ZengaTV bags the Manthan Award South Asia and Asia Pacific

New Delhi:  Success and accolades trails Zenga TV yet again with the Manthan  Award South Asia and Asia Pacific, Digital Inclusion for Development, 2013 declaring Zenga TV as the winner in the e-entertainment category. The Manthan Award is a first of its kind award, launched in 2004, that recognizes the […]

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Asia-Pacific to become world’s second largest digital ad market by 2017

September 26, 2013 5:23 pm0 comments
Asia-Pacific to become world’s second largest digital ad market by 2017

Asia- Pacific region will emerge as the second largest market in terms of digital ad spending by 2017. eMarketer’s latest Global Media Intelligence Report said that the region will grab 27.7 percent market share and will be second after US and Canada with an estimated market share of 35.7 percent. […]

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MSL Group celebrates Asia-Pacific Consultancy of the Year

September 19, 2013 6:16 pm0 comments
MSL Group celebrates Asia-Pacific Consultancy of the Year

Shanghai: MSLGROUP, Publicis Groupe‟s strategic communications and engagement consultancy took home their Asia-Pacific Consultancy of the Year award by The Holmes Report last night at the Asia-Pacific SABRE awards ceremony. Genedigi Group, a part of MSLGROUP, also picked up a SABRE award, winning GOLD in the Marketing for Consumer (Existing […]

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Asia-Pacific has the largest social network user base: eMarketer

June 18, 2013 3:36 pm0 comments
Asia-Pacific has the largest social network user base: eMarketer

Asia-Pacific has the largest social network user base, with an audience of 777 million people and a share of 44.8% of social network users worldwide expected by the end of this year. This is more than triple the size of Latin America’s social network audience, which is the second-largest worldwide. […]

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MEC Asia hires Michael Beecroft as Head of Trading for Asia Pacific

May 23, 2013 4:26 am0 comments
MEC Asia hires Michael Beecroft as Head of Trading for Asia Pacific

Hong Kong : MEC, a leading media agency  has announced the appointment of Michael Beecroft as Head of Trading for Asia Pacific. Michael will report to Stephen Li, CEO for Asia Pacific and Keith Tiley Global Head of Trading. He’ll be based in Hong Kong. Michael was previously Global Head […]

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Asia-Pacific among fastest growth rates for Facebook use

May 9, 2013 7:10 pm0 comments
Asia-Pacific among fastest growth rates for Facebook use

Facebook users will grow from 42.6% of internet users worldwide in 2013 to 54.7% in 2017. While 46.6% of people in North America and more than 30% of people in Latin America and Western Europe will use Facebook at least once a month this year, the Middle East and Africa […]

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