Post Tagged with: "ad spending in Canada"

Mobile search leads digital ad formats in Canada

May 1, 2015 5:15 pm0 comments
Mobile search leads digital ad formats in Canada

Digital advertising accounts for more than one-third of total ad spending in Canada, eMarketer estimates, at CA$4.58 billion ($4.15 billion) annually. But despite spending all this cash, marketers vary a great deal in how they rate the effectiveness of key digital ad formats and channels, according to a new eMarketer […]

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