Suranjan Das is set to replace Rajiv Sabnis as the executive director of M&C Saatchi India and will head the Mumbai branch of the agency. In his new role he will be reporting to Kamal Oberoi, chairperson and managing director, M&C Saatchi India.
Das made this switch after spending 19 long years at JWT India where he was last heading Fortune Communications, a wholly owned subsidiary of JWT India for more than three years and handled big brand like Lux, Sunsilk, Pears, VIP Luggage, Philips, Godrej Appliances, Air India and Standard Chartered Bank.
Talking about this development, Das says, “I will look at consolidating the operations here in Mumbai. That will be my focus. While at JWT, I worked across several brands across all categories. I was looking for newer and different challenges.”
While addressing the press Oberoi seemed happy to have Das onboard by saying, “I am certain that Das will ensure that our creative excellence continues and that our office makes great strides in developing and attracting new business.”
Source: Bombay Adclub