Singapore has been named as the location for Spikes Asia – 1st Asian Advertising Festival. The Festival is a joint venture between IAF, the organisers of Cannes Lions, Dubai Lynx & Eurobest and Haymarket, publishers of Media and Campaign.
The dates for the first Festival, which will run over 3 days, have been confirmed as 16-18th September 2009.
“Asia has emerged as a centre of creative excellence in the last 5 years producing some of the most outstanding work each year – it is fitting that organisations such as Cannes Lions and Haymarket support and drive a world class creative and networking event in the region. We will be fully engaged in producing an outstanding Festival”, said Phil Thomas, CEO of Cannes Lions.
Tim Waldron, Managing Director of Haymarket Media in Asia said, “The level of support we are getting from the market indicates to us that the venue is right, the concept is right and in coming months, as announcements of what will be happening at the 1st Asian Advertising Festival becomes clear, the level of excitement will be right.”
“We are delighted to have the long term support of the Singapore Tourism Board in staging this event in Singapore which was chosen for its superb infrastructure, easy travel access and its commitment to support creativity”, commented Terry Savage, Chairman of Cannes Lions.
“We warmly welcome Spikes Asia to be held in Singapore. The event is well-timed providing the region’s growing creative and advertising industry an opportune platform to network and exchange ideas, further driving the growth of this industry in the Asian region. Hosting Spikes Asia will add a boost to Singapore’s drive to become a frontrunner in the region’s creative industries cluster”, said Mr Aloysius Arlando, Assistant Chief Executive, Business Travel and MICE Group, Singapore Tourism Board.
The event, which in its inaugural year will be held at Suntec City, will bring together some of the finest creative thinkers from across the region and globally.