Scandic Food India Private Limited , a subsidiary of the Danish DKK 1400 million Good Food Group , has announced the re launch of its popular food brand SIL in India. The Sil range consists of jams, sauces (red chilli, green chilli, soya), dressings (mayonnaise), baked beans and sweet corn.
Speaking at the re-launch, P T Gopal, CEO and Managing Director, Scandic Food India Pvt. Ltd. said “Sil has been a loved and well respected brand for the last five decades. We would be rejuvenating the brand through investments in quality, innovation and expanding the brand footprint” .
Recognizing the potential of the Indian market, Good Food Group formed Scandic to tap into the growing processed food sector. Scandic would look to leveraging the Group’s global expertise of innovation and quality for all its products and brands. Having acquired the SIL brand from Marico Ltd. in March 2008, Scandic has spent the last year in upgrading the manufacturing facilities with the objective of bringing it to international standards.