Saatchi & Saatchi Australia walked away with more metal than any other agency at the annual ADMA (Australian Direct Marketing Association) awards dinner. Held at Sydney’s iconic Luna Park, Saatchi and Saatchi collected an outstanding 16 statues, including one of only three golds awarded at the event.
Scoring gold in the Digital Innovation category for the UN Voices campaign, the agency also took home a further seven silver and eight bronze statues for work on Lexus, Toyota and Aussie.
CEO, Simone Bartley commented, “Delivering highly creative and effective ideas across all channels is crucial to our business. We’ve worked very hard to ensure the level of creativity in direct communication is to the standard that our more traditional work has always been. These awards are a great sign of that success.”