Mumbai : Radio City 91.1 FM has decided to ‘Wake up Sid’ and celebrate his birthday in a special way on air with his fans at the Radio City studio along with young debutante, Director, Aayan Mukherjee. The studio was in rhythms of ‘Happy Birthday to Ranbir’ after which Ranbir was all wide-awake and energised to talk about ‘Wake up Sid’, which is being released on October 2, 2009.
Listeners had a treat as they interacted with their heart throb Ranbir along with Director, Aayan Mukherjee of the much anticipated movie, ‘Wake Up Sid’ as they went LIVE on Radio City and were exposed to interesting scoops. Revealing first hand information of the filmy gup-shup and behind the scenes story, Ranbir and Aayan both spoke of how they relate themselves to Sid’s character in the movie and state that there is a Sid in every one of us. Besides, did you know that Ranbir never went to college or appeared for any exams and that’s exactly how Sid in the movie is?
Ranbir spoke of how honoured he feels to share his birthday with the Nightingale of India, Lata Mangeshkar and sends special wishes to her on air. When asked about Sid’s feeling at the moment, Ranbir said that there are all kinds of emotions that are coming to him a week before the Friday of his movie release.
A sustained focus on understanding listeners and leveraging the synergies of music expertise and innovative programming, allows Radio City to deliver a unique listening experience and be an integral part of the lives of listeners. Aggressively looking at spreading the Radio City experience to new markets across the country, Radio City 91.1FM is committed to growing the market and creating superlative content for discerning audiences.