Mumbai: Keeping with the tradition of successfully premièring the latest Bollywood albums on-air, Radio Mirchi, aired the music maestro Kailash Kher’s latest single track ‘Tere Liye’. The practice of airing single tracks of popular artistes digitally and over radio is popular worldwide for many years, but for this first time in India, Radio Mirchi took another step forward and introduced music lovers to this innovative concept.
It was a special day on Radio Mirchi as the voice of classical music in India – Kailash Kher was heard on Mumbai’s No. 1 show ‘Hi Mumbai’ to share his fond memories about his songs, his thoughts on ‘Tere Liye’ and giving the world an exclusive glimpse of this powerful, soul-searching single.
Mirchi listeners were greeted to a melodious morning as RJ Jeeturaaj and Kailash Kher bonded over their mutual love for music. The duo took a trip down the memory lane as Jeeturaaj with the help of his team surprised Kailash with photographs of his younger days as a special gesture. It evoked fond memories, nostalgia and much laughter as Kailash had a blast seeing those pictures of himself.
Jeeturaaj brought out a new aspect of the witty and charming Kailash today when he asked him about his most challenging experience ever. Recounting an old memory Kailash said, “I will always remember recording of the song ‘Kailasa chaandan mein. The composition was so beautiful that I was deeply moved and cried during the recording”.
To download the ‘hot’ track ‘Tere Liye’ just sms ‘Tere’ to 56060 and treat yourself to this intense, emotional and moving number. The song will also be available across key music websites for downloads.