Yahoo has announced that it has expanded its growing network of newspaper partnerships to include Philly.com, online home of the Philadelphia Inquirer and the Philadelphia Daily News. With the addition of Philly.com and four other newspaper partners since April, the Newspaper Consortium now includes 19 publishing companies representing nearly 400 daily newspapers reaching a total circulation of more than 21 million readers.
“With the addition of Philly.com to the Newspaper Consortium, the momentum continues. The open nature of the partnership between the newspapers and Yahoo! has made this the solution of choice for the newspaper industry,” said Hilary Schneider, executive vice president, Local Markets and Commerce Division and the Yahoo! Publisher Network. “Consortium members see the benefit in combining the newspapers’ own unmatched local news and deep local advertising relationships with Yahoo!’s leading technologies and extensive online audience.”
“Working with Yahoo! as a member of its Newspaper Consortium will give Philly.com the opportunity to share its award-winning local content with its users and advertising with Yahoo!’s 131 million monthly visitors(a), targeting those with interest in the Philadelphia area,” said Eric Grilly, president, Philly.com. “Being part of this unparalleled network will bring best-of-breed tools and resources to our local customers.”
Grilly, former president and CEO of MediaNews Group Interactive, has been a key advocate of the Newspaper Consortium since it was established in November 2006. MediaNews Group was one of the initial members of the Newspaper Consortium.
Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo!’s mission is to connect people to their passions, their communities, and the world’s knowledge. Yahoo! is headquartered in Sunnyvale, California. Yahoo! and the Yahoo! logo are trademarks and/or registered trademarks of Yahoo! Inc. All other names are trademarks and/or registered trademarks of their respective owners.
Philadelphia Media Holdings, LLC, is the leading media company in the Philadelphia region. Privately held and locally owned, PMH is the owner of The Philadelphia Inquirer, Daily News, philly.com, related online products and several community newspapers. With almost one million people reading The Inquirer each day, and 1.6 million on Sundays, The Inquirer is the region’s most-read daily newspaper. Together with the Daily News, the #1 tab newspaper in the region, which reaches 500,000 readers each week, and philly.com, the #1 website in the region, Philadelphia Media Holdings, LLC, reaches almost 2 million people each day.