PDM has bagged the latest on-ground marketing activity from cellular mobile service provider Uninor in Gujarat. PDM has been signed on exclusively to promote the newly launched STD scheme of Uninor across 12 cities targeting the migrant population in Gujarat.
As a part of the activation plan, PDM has introduced an innovative activation media-‘Street Stopper” to launch Uninor’s newly offered STD scheme. The unique activation has been customized to match the exclusive STD scheme of Uninor and also has a seasonal connect with an umbrella backpack design.
The campaign which began on August 2 and will culminate on August 17 aspires to cover Ahmedabad, Baroda, Surat, Rajkot, Gandhinagar, Bhavnagar, Mehsana, Vapi, Valsad, Anand, Bharuch and Alang through the fortnight-long activity.