Pavan Varshnei joined ABP in 2008 to run Businessworld, and set up and launch Fortune India—one of the most successful business magazine launches in India.
Prior to joining ABP, he was the Publishing Director of the Business Division at the India Today Group and was credited with rapidly expanding the portfolio. He identified new segments and successfully launched four new publications: Scientific American, Harvard Business Review, Men’s Health and BT More. He also negotiated a joint venture with Germany’s Axel Springer Group to launch Auto Bild India.
Before joining the IT Group, Varshnei was executive vice-president at Lintas India. He spent 14 years at Lintas, working across several Unilever brands, Maruti Suzuki, Electrolux, Joyco, Wills Lifestyle and Sony Ericsson. At Lintas, he also served as head of insight and oversaw the AOR (agency of record) media business for Bajaj Auto, Idea Cellular, UTI, Pantaloon and Parle Agro.
Varshnei is a Chevening scholar from the London School of Economics, UK. He graduated from St Stephen’s College, Delhi, and holds an MBA with distinction from the Asian Institute of Management, Manila.