The Patrika group appoints Aditya Amar as VP, for North and East region. He would be located at Delhi office. Before joining Patrika, he has earlier worked with other media houses.
Amar has 16 years of experience in marketing and advertising industry. He has been involved in field of sales and marketing along with business development. Having been worked with 3 of the most reputed media houses in India, Amar holds a rich experience in setting up Greenfield units, recruiting, training and guiding talent, articulating and implementing company vision and formulating competitive edge. Amar has active involvement in Account/client management, strategic partnerships and alliances, Team Management and Project Management.
Arvind Kalia, National Head – Marketing, Patrika Group, said, “Aditya’s appointment will further strengthen our position in the Eastern and Northern regions. His vast and rich experience in media will certainly be an asset for Patrika Group.”
Amar holds a Masters degree in Marketing from IGNOU and has studied General Management Programme from IIM, Indore.
Aditya Amar said,” Patrika group is expanding aggressively in various geographical regions, which I believe is a great opportunity for me to confront newer challenges.”