Omnicom Media Group bags HP account

Omnicom Media Group has won the global media planning and buying duties of Hewlett-Packard . The duties were given last week after the completion of Hewlett-Packard’s global media review . The account size , according to sources , is estimated to be between Rs 80-100 crore.

Omnicom Media India will now handle the account in India. Prior to this, Publicis Groupe’s ZenithOptimedia was handling the business across markets, including India. OMD India would soon begin discussions on the handover of the business, sources said.

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